You'll join our South America design studio in Sao Paulo as part of McKinsey Digital. This group brings together the best of McKinsey’s digital capabilities to help our clients use digital technology to transform their businesses.
As part of this group, you’ll join a global team working on modernizing the marketing organizations of leading clients to develop best in class digital marketing and personalization capabilities.
You will help clients accelerate customer acquisition and customer value in new and exciting ways leveraging digital channels, data, analytics, marketing technology, and agile marketing operating models.
You’ll typically work on projects across all industries and will be fully integrated with the rest of our global firm. You’ll work with colleagues from across the firm to help our clients launch agile marketing and personalization programs at scale, enabled by data and technology.
You’ll have the opportunity to plug into exciting large scale marketing and digital transformations.
Our office culture is casual, fun and social, with an emphasis on education and innovation. We have the freedom to try new ideas, experiment and are expected to be constantly learning and growing.
There is also a strong emphasis on mentoring others in the group, enabling them to grow and learn.
You will work on a variety of projects that integrate digital designs into products, services and environments.
You will be part of a blended cross-functional team and tackle all aspects of the design process. You will be passionate and focused, creatively solving complex problems from a diverse set of perspectives, contexts and research inputs, while applying their own informed views and taste.
Charged with helping lead client engagements and guiding other members of their design team, you will define and drive the design process moving from insights to ideas, threading design and business thinking together to deliver inventive, durable and thoughtful, solutions from concept to launch.
Additionally, you’ll utilize industry design standards and best practices to define and implement design criteria, and apply user centered design methodologies to ensure ideas are based on customer needs.
You’ll lead user research and testing, produce personas, map customer journeys, develop service blueprints, for complex products and services, use a variety of methods to convey ideas and concepts (e.
g. storyboards, wireframes, prototypes, etc).
You will also perform task analysis and define the User Interface Design through information architecture, wireframes and user flows and validate it through usability testing.
Lastly, you'll work with the Engagement Manager to issue regular status reports and troubleshoot problem areas and work with them to manage changes in scope and devise contingency plans, and mentor others and capability build to cultivate and support them through their path at McKinsey.