Marketing Analytics and Operations Manager
São Paulo
há 3 dias

The Marketing Analytics and Operations Manager plays a unique role within the greater Marketing Operations team. This person will be responsible for the oversight of day-to-day activities, as well as taking on strategic initiatives and projects in helping maintain and evolve the team’s role within the Marketing department and beyond.

The role will focus on building and maintaining reports, dashboards and analysis to inform the marketing team. The role requires excellent organizational skills, as well as a strong eye for detail.

Main Responsibilities

  • Leverage technologies, tools, and data to measure and prove success
  • Extract and analyze large data sets to report to deliver meaningful insights
  • Lead analytical deep-dives to understand funnel drivers and opportunities for marketing performance improvement
  • Partner with internal marketing teams to develop dashboard roadmaps, define analytical insights and associated capabilities
  • Serve as an authoritative resource on standard metrics, methodologies and domain knowledge for the marketing organization
  • Sift through large amounts of marketing data and omni-channel marketing interactions to make recommendations on ideal marketing mix and ideal customer journeys
  • Implementation - Own the rollout of new analytical reports including how-to guides and enablement materials post-launch
  • Requirements

  • 3-5 years of hands-on marketing analytics or operations
  • Strong analytical skills and fluency in Tableau (or similar), Google Analytics, Salesforce, Excel, Eloqua / Marketo
  • Experience with advanced database segmentation
  • SQL or NO-SQL Experience
  • Excellent organizational, project management, and communication skills (Fluent in English)
  • Ability to thrive in a fast-paced, team-oriented environment
  • Proven success collaborating with cross-team stakeholders
  • Bonus points

  • Experimentations experience
  • Experience with HTML5 or Javascript
  • MongoDB is an equal opportunities employer*
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