PURPOSE : The primary role of the Wireless Territory Agent - Market Development Manager will be to act as an extension of the brand and sales team.
This individual will personify the brand?s mission statement , possess key brand personality traits and excitement that will resonate with Retail Sales Associates.
Wireless Territory Agents are passionate and excited by technology and how it benefits people?s lives. They will also be a natural narrator, able to explain how specs and technology translate to simple consumer benefits.
ESSENTIAL FUNCTIONS : Build brand loyalty and credibility with retail sales associatesBrand advocacy to increase retail sales associates?
rate of recommendationEngage retail sales associates and create excitementConduct in?store retail associate trainings, associate and consumer demonstrations and attend eventsProvide high-
level product sales training on features, competitive advantages and functionsReport intelligence in regards to the program and marketing environment strategically for each tacticAs voice and ears, excellent communication and immediate escalation is a mustTravel within market and approved out-
of-scope assignments as neededMerchandising services to deliver POS, collateral and products to carrier locations along with compliance verification and competitive detailsMystery shop to obtain retail / carrier associate and manage phone recommendations, product knowledge assessment, comments and concerns as well as consumer relations and in-
store observations of the brand and the competitionEstablish and build retailer relationships on behalf of the clientEngage customers during high traffic times at select demo day events to drive sales of brand productsExpectations ?
not limited toFacilitate informal, formal and large scale trainings to retail associates and managersAttend and assist with out-
of-market trainings, events, etcGather in-market and out-of-market intelligence assigned brand and competitiveEnsure merchandising compliance and increased presence in-
storeMonitor POP / POS to ensure it is current and placed according to planogramKey Metrics : Increase sales associate knowledge and recommendation rate of brand productsIncrease product sales of selected productsIncrease and facilitate in-
store sales in key market location .