Digital Performance Marketing Analyst
BlaBlaCar
São Paulo, State of São Paulo, Brazil
há 1 dia
Job Description

Why join us?

As of July 2019, BlaBlaCar already helps more than 5 million people in Brazil to travel in a more affordable, convenient and social way. 60% of our members in Brazil say that see friends & family more often thanks to BlaBlaCar. 50% of the city pairs connected by BlaBlaCar are not connected directly by buses, trains, boats or planes: BlaBlaCar helps democratizing travel in Brazil. Come generate impact with us - with only 2% of the population as members, we're at the beginning of our journey in LatAm!

Marketing is at the core of our growth strategy and is one of the most important levers we use to acquire new and retain current users globally.

As a Marketing Analyst you will be joining a very skilled and motivated team and work closely with the Marketing and Communication Manager of BlaBlaCar Brazil. Our goal is to accelerate BlaBlaCar's growth. Thus, the role requires a sharp, analytical mind and an entrepreneurial spirit as well as good communication skills.

What will you directly contribute to:

  • Check performance and suggest improvements to deliver channels strategy (Google Ads, Facebook, etc.) in collaboration with central experts  

  • Optimize ad creatives learnings by crossing data to create briefs to our brand team and scale it to different channels

  • Social media management and reporting 

  • Budget control and reporting

  • Follow-up marketplace evolution and provide hypothesis to central analyst of possible changes according to route, city and/or State


Qualifications

What you will need to be successful:

  • 2-4 years of work experience with digital marketing, including internships

  • Experience in Google Search, Facebook Ads, etc, preferably at purely digital travel/mobility platforms or marketplaces

  • Experience in other online channels (affiliates, mobile networks, etc.) a plus

  • Proficiency in Excel

  • Both creative and analytical mindset

  • Problem solving skills

  • Fluent in English (Spanish is a plus)



Additional Information

A few practical details about the role:

  • Start: As soon as you are ready!

  • Location: São Paulo, Brazil

  • Contract: long-term contract

  • Compensation: competitive package based on experience and skills

What we offer all of our employees:

  • The opportunity to have a meaningful impact, building a CO2-saving global travel network enabling strong human connections too. 

  • A strong “Fun & Serious” company culture  

  • An international environment with a team counting 35 nationalities, serving a global member-base from 8 offices around the world (Berlin, Kiev, Madrid, Milan, Moscow, Paris (HQ), São Paulo, Warsaw)

  • State-of-the-art office spaces, in a great location

And some other great perks!

  • Free carpooling to live our value “Be The Member”

  • Annual BlaBlaBreak which takes us all for an unforgettable weekend

  • Possibility to work from another BlaBlaOffice abroad for a week once a year (BlaBlaSwap) 

  • A start-up spirit grounded in agility & teamwork 

  • Challenging career opportunities in a high-growth and fast-paced environment 

  • Bi-Weekly team - all BlaBlaTalks to learn from each other

  • Weekly Tech Demos, so that we’re all up to date with where our product stands

What is next?

If you are ready to join our exciting journey, please apply below: upload your resume in English (PDF format) and answer our questions in English.

Kindly note that only complete applications will be reviewed by our hiring team and that all your information will be kept confidential.

You can expect us to review your application within the following 2 weeks. If your application and profile fit our requirements, we will invite you for an analytical test.

 

BlaBlaCar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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